Innovation

How to find a business idea if you have no experience

How to find a business idea

If you are in the situation of wanting to start your own business, but still do not know what business to put, here are some guidelines or suggestions that will help you find the business ideas indicated for you. How to find a business idea? What are you passionate about?

Consider what you are energetic about, what you like to do, what you would do if you had all the cash on the planet and you would never again need to work, what you would at present manage without anybody paying for it. And after that think about a business where you do precisely that or that is identified with it.

How to find a business idea?

How to find a business idea

Think of what you know how to do or know very well, what you have enough experience with, what you master. Then think of a business where you can take advantage of that skill or knowledge you have.

For example, you could choose to start a business similar to the company where you worked previously. Or, if for years you have worked in the sales area of a company, you could set up a sales school, provide sales advice, or write and sell books or sales manuals.

Competitive advantages

Competitive advantages

Think about what your competitive advantages are, that is, what are the aspects where you stand out or stand out from others. And then think of a business where you can take advantage of those advantages.

For example, if one of your advantages is a good taste for fashion, you could take advantage of that advantage by starting a fashion design workshop. If one of your advantages is preparing tasty hamburgers, you could take advantage of this advantage by setting up a restaurant where you sell them. If one of your advantages is the knowledge that few possess about the production of a certain product, you could take advantage of that advantage by creating a business dedicated to it.

Good reception

Good reception

Think of something that is not offered or done by others, and that could have a good reception among consumers, something that is unique, original, innovative and innovative, something that could differentiate you and distinguish you from others.

It does not essential have to be a new product or service, but one that already exists but with new features, benefits or attributes. For example, there might be several restaurants in your area, but a different one could be one that has recreational games for children or one that offers live shows or shows on weekends.

Customer demand

Customer demand

Think of something that people would like to have, but that does not exist at least where they live, something that you always hear that people seek, but never find, something you always hear that people would like them to sell, but nobody offers.

Investigate the market and conduct surveys to family, friends, acquaintances or any other person, and ask them what business, product or service they would like to have, and even ask the same question to yourself, which product you would like to exist but to anyone It has occurred to him to create or sell.

Market demand

Market demand

Ask yourself what are the products or services most demanded today by consumers, but for which there is still a market, that is, for which demand is still not being met.

Visit the shopping areas and observe the behavior of consumers, identify which products or services are most sought or requested, analyze consumption statistics, identify the main needs, tastes and preferences, consultation with family, friends or acquaintances.

Future demand

Future demand

In the future, analyze consumer trends, foresee the changes that are coming, try to decipher what might be the main needs, tastes and preferences in the future, pay special attention to adolescents and look to the future through their eyes.

Think of products or services that others offer, but that you could do better, above all, products that respond to fundamental needs in people.

For example, it could be a product that someone already makes, but you are sure that you could do it with higher quality. Or, for example, a service that someone already offers, but that you are sure you could provide it more efficiently and quickly, and at a lower price.

Brainstorm and poll

poll

Gather a group of people and brainstorm where each one is proposing business ideas that occur to them at the time. It also conducts small surveys to relatives, friends, acquaintances or any person in the street.

To find these ideas go to portals, web pages or blogs on the Internet dedicated to entrepreneurs, review company directories, acquire magazines or specialized publications in business creation, participate in business incubators, attend and join associations, communities or clubs.

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